About Us

Arzu Kaprol made a name for herself in the fashion world in 1995 with the prestigious Beymen Academia "Avant-garde Designer" award. She first introduced her eponymous brand to fashion enthusiasts in 1998. Opening her first store in 2007, Arzu Kaprol strengthened her presence in the retail sector in Türkiye between 2008 and 2012 through a licensing agreement with the Beymen Group.

In 2011, Paris Fashion Week began holding shows on the official calendar of the Fashion Federation and opened its office in Paris.

As part of collaborations that began in 2015, a total of 3 shows were presented, showcasing the synergy between fashion and technology.

Türkiye's first hologram fashion show was presented in May 2015, followed by Digital Symphony in March 2016, a multi-disciplinary approach combining design, music, dance, and technology, and Türkiye's first digital couture show in June 2016, all on national and international platforms.

In 2015, the "Smart Jacket," created by Arzu Kaprol and one of the first prototypes of smart clothing, which changes its function according to climate changes, also took its place among the pioneering developments in the sector.

Defining design as clothing architecture, Arzu Kaprol creates timeless clothing and accessories with a modern and unique design language and original craftsmanship that grows in the details that have become synonymous with her, making references to the fashion culture of the future.